DOES SOCIAL MEDIA WORK?

May 4, 2011

One of the questions I often get asked is, does social media really work? Can it really bring me new customers and more business? The answer, for the majority of businesses in the UK (there will always be a few exceptions!) is undoubtedly YES! There’s a great anecdote which really highlights the potential and power of […]

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21ST CENTURY WORD OF MOUTH

May 4, 2011

For sixty years after the Second World War if you were a local business there were only really three things you had to do to market yourself effectively. Life was very straightforward. You took the biggest ad you could afford in Yellow Pages, relied a lot on word of mouth and, if you were very […]

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