Ten tips to make business networking work

February 15, 2016

If you haven’t already found out, effective business networking is something that takes considerable practice and effort. There is an ever-expanding choice of business networking groups and events out there to attend, so how can you maximise the chances of getting the best return for your efforts? Since first attending a local business networking event […]

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INTRODUCING ‘SOCIAL MEDIA MASTERMINDS’

September 5, 2015

Having been training and coaching clients with their social media activity for almost five years, we will be launching ‘Social Media Masterminds’ with a taster session on 4th November 2015. This initiative is in response to a need voiced by many of our clients and contacts. This will be an on-the-road forum to develop your […]

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Ten Trends for 2015

January 2, 2015

Aegis Media have identified ten key trends for 2015, published by leading digital agency We Are Social: 1. App simplification and integration 2. Video Ads 3. Connected TV 4. Paying to go ‘Ad Free’ 5. New News Sites 6. Start Ups Going ‘Full Stack’ 7. Voice 8. Symbols and Emojis 9. Virtual Reality 10. Robots […]

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‘GROWING YOUR BUSINESS’ EVENT

May 8, 2014

Karen is delighted to have been invited to give a talk at a forthcoming business event, ‘Go for Growth 2014’ in Orpington on 20 May 2014. She will be sharing her knowledge about how to ensure that your business’s marketing supports your business objectives. This event is designed to help SME businesses grow, through sharing […]

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SOCIAL MEDIA & MARKETING ‘PARENT ENTREPRENEUR’

March 21, 2014

I am thrilled to have been featured as a ‘parent entrepreneur’ on the Work for Mums website. This is testament to have far my marketing, social media and market research business has come in the last three years, the challenges which have been overcome and the new opportunities which have opened up. Here are some […]

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SOCIAL MEDIA TRENDS FOR 2014

February 22, 2014

What are social media professionals focusing on in 2014? According to social media agency Social Media Examiner and the recent 2014 State of Marketing Report from Exact Target, there are five key areas to consider: 1. Social listening – social listening is becoming more important. They key here is listening first, then responding to and […]

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IS IT ALMOST 2014?

December 10, 2013

My how this year has flown by, and we’ve been so busy in the office helping clients with social media and marketing, we’ve barely had time to attend to our own (note to self to ensure the ‘cobbler’s children’ are suitably shod in 2014!). On the plus side, we’ve managed to get another social media […]

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PINTEREST – WHAT IS IT & WHY TO TAKE IT SERIOUSLY FOR BUSINESS

October 11, 2013

I originally wrote this blog at the request of Bromley Hub website, an online local community magazine, who kindly published it on their site : http://bromleyhub.co.uk/pinterest-what-it-is-and-why-to-take-it-seriously/ and I thought it would be useful to repost a slightly edited version here for the benefit of my readers… What is Pinterest? Pinterest www.pinterest.com is an internet-based site […]

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HOW CAN ORGANISATIONS BUILD TRUST?

January 28, 2013

Fascinating to read the latest global ‘Trust Barometer 2013’ survey findings from Edelman, which examines the extent to which organisations and governments are trusted by the public. This has some far-reaching implications for the way we communicate with our audiences, and great insights into how trust can best be built (and destroyed). In general terms, […]

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LIFE

January 7, 2013

Amid a (welcome) deluge of work at the end of last year, I have been remiss in updating my blog as often as I would have liked. Sometimes we are all too absorbed in work-related matters to take a big step back…when I saw this post on Facebook recently, it provided me with a refreshing […]

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